Beauty Science · Knowledge

What Doesn't Work

Widely repeated skincare claims assessed against the published evidence — what the research supports, what it does not, and which terms carry no agreed meaning at all.

Widely repeated skincare claims assessed against the published evidence — what the research supports, what it does not, and which terms carry no agreed meaning at all.

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TERM MEANINGLESS

"Clean beauty" and "chemical-free"

Neither term has a regulatory definition. An analysis of 1,470 retailer-designated "clean" products found fragrance and botanical allergens in 82.9% o

DOESN'T WORK

Skin "detox" and charcoal

The stratum corneum is a barrier to entry, not an excretory route. There is little to no clinical evidence for charcoal's cosmetic claims.

MYTH

DIY lemon juice and baking soda

Citrus psoralens plus UVA produce a phototoxic burn with lasting hyperpigmentation. Baking soda imposes a repeated alkaline insult on a barrier that n

PARTLY TRUE

At-home LED masks

LED therapy has real support for acne and rejuvenation, mostly from clinical-grade equipment. Home-device evidence is thin, and the promotional materi

MYTH

"Natural is gentler"

Nearly a quarter of patch-tested patients react to a fragrance or botanical. Almost 80 essential oils have caused contact allergy.

TERM MEANINGLESS

"Non-comedogenic" on a label

The familiar 0–5 comedogenicity ratings come from an assay in an animal that lacks functional facial sebaceous glands and does not get acne.

PARTLY TRUE

Oral collagen supplements

Pooled across all trials, collagen supplements improve skin measures. In studies without industry funding, they showed no effect on any endpoint.

MYTH as usually sold

Can anything shrink your pores?

Pore size is set by sebum output, sex, age and genetics. Sebum-suppressing and remodelling treatments can reduce measured pore area; astringents and "

EVIDENCE ABSENT

Is "purging" a real thing?

Reviews of clinical trial data found no evidence of retinoid flaring, and improvement even in the first weeks. "Purging" is a folk category that canno

MYTH

Do silicones suffocate skin?

Silicone films are water-vapour permeable. In direct comparison with petrolatum, silicone excipients showed TEWL no different from untreated control s

12 pages in this section.

Product claims, registrations and availability vary by jurisdiction. Always read and follow the applicable product label.